Privacy Policy
Introduction
Welcome to tourgrade.golf ("we," "our," or "us"). We are committed to protecting your privacy and ensuring transparency about how we collect, use, and share your information. This Privacy Policy explains our practices regarding your personal data when you visit our website.
Tour Grade is a review and comparison website. We do not sell products, process orders, or take payments. When you click a link to a retailer or manufacturer from our site, you leave Tour Grade and that company's own privacy policy governs the information you provide to them.
Information We Collect
Information You Provide to Us
- Newsletter subscription: the name and email address you submit.
- Contact enquiries: the information you provide when you contact us, and records of that correspondence.
Automatically Collected Information
When you visit our website, we automatically collect certain information about your device and browsing activity, including:
- IP address and general location information
- Browser type
- Device type and operating system
- Pages visited and time spent on our site
- Traffic source/referral channel information
Cookies and Tracking Technologies
We use cookies and similar technologies on our website. Cookies are small text files stored on your device; some are set by us and some by the third-party services we use. We use them for the following purposes:
- Essential — to keep the site secure and working properly (set via Cloudflare).
- Analytics — to understand how visitors use the site, through Google Analytics and a session-analysis tool.
- Personalization — to tailor content, including by general location.
- Advertising and marketing — to measure and attribute activity through third-party platforms including Google, Meta, and LinkedIn. We do not display advertisements on the site; these technologies share data with those platforms for measurement — see "Advertising and Marketing Technologies" below.
Embedded media. Our review pages may include embedded videos from third-party providers. These providers may set their own cookies when a video loads, which are governed by their own privacy policies.
How We Use Your Information
We use the collected information for the following purposes:
- To provide and maintain our website services
- To analyze and improve website performance and user experience
- To understand visitor behavior and preferences
- To display relevant advertisements through Google Ads and other advertising partners
- To detect and prevent fraud or abuse
- To comply with legal obligations
Advertising and Marketing Technologies
We do not display third-party advertisements on our website. However, we use advertising and marketing technologies that share information with third-party platforms so those platforms can measure and attribute activity. These include:
- Google Ads for conversion measurement.
- Meta/Facebook Pixel for measurement and audience targeting.
- LinkedIn Insight for measurement and audience targeting.
- OptinMonster for email/popup marketing.
You may opt out of personalized advertising by visiting Google Ads Settings or by visiting www.aboutads.info.
Analytics
We use Google Analytics 4 to understand how visitors use the website, including pages viewed, general location, device, and traffic source. Google may process this data in accordance with its own policies.
Session Activity
We may use a session-analysis tool FullStory that records how visitors interact with our pages — such as mouse movement, clicks, scrolling, and navigation — to help us improve the site. We do not capture the content you type into forms.
Affiliate Links and Disclosures
Our website contains affiliate links to third-party products and services. When you click these links and make a purchase, we may earn a commission at no additional cost to you. Clicking an affiliate link may pass certain information — such as a referral identifier — to the merchant so the purchase can be attributed to us.
These affiliate relationships do not influence our editorial content or product recommendations, which are based on genuine testing and research.
Data Sharing and Third Parties
We may share your information with third parties in the following circumstances:
- Our corporate group: We may share information with Level Sports Co. and its affiliated brands, including PrimePutt.
- Service providers: Hosting, email delivery, and analytics providers who process information on our behalf.
- Affiliate partners: When you click affiliate links, certain information may be shared with merchants.
- Legal requirements: We may disclose information when required by law or to protect our rights.
- Business transfers: In the event of a merger, sale, or similar transaction in which personal information is among the assets transferred.
- Analytics and advertising platforms: Google, Meta, and LinkedIn, as described above.
We do not sell your personal information for money.
Your Privacy Rights
General Rights
Depending on your location, you may have rights to access, correct, delete, or port your personal information, to opt out of the sale or sharing of targeted advertising and the following information:
- Right to access your personal data
- Right to correct inaccurate information
- Right to delete your personal data
- Right to object to processing
- Right to data portability
- Right to withdraw consent
To exercise any of these rights, contact us using the details below. We may need to verify your identity before acting on a request.
Cookie Preferences
You can control and manage cookies through your browser settings. Most browsers allow you to:
- View and delete cookies
- Block third-party cookies
- Block cookies from specific sites
- Block all cookies
Please note that blocking cookies may affect your experience on our website and limit certain functionality.
Newsletter
You can unsubscribe at any time using the link in any email we send, or by contacting us.
CCPA Compliance (California Residents)
If you are a California resident, you have rights under the California Consumer Privacy Act (CCPA):
- Right to know what personal information is collected
- Right to know whether your information is sold or disclosed
- Right to opt out of the sale or sharing of personal information
- Right to request deletion of personal informationk all cookies
- Right to non-discrimination for exercising your rights
We do not sell your personal information. However, sharing data with advertising or analytics partners may be considered a "sale" or "share" under CCPA. You can opt out by adjusting your cookie preferences or contacting us.
GDPR Compliance (European Users)
If you are located in the European Economic Area (EEA), you have additional rights under the General Data Protection Regulation (GDPR):
- Right to be informed about data collection
- Right to access your personal data
- Right to rectification of inaccurate data
- Right to erasure ("right to be forgotten")
- Right to restrict processing
- Right to data portability
- Right to object to processing
- Rights related to automated decision-making
Our legal basis for processing your data includes consent, legitimate interests, and compliance with legal obligations.
Data Security
We implement reasonable security measures to protect your information from unauthorized access, alteration, disclosure, or destruction. However, no internet transmission is completely secure, and we cannot guarantee absolute security of your data.
Children's Privacy
Our website is not intended for children under the age of 18, and we do not knowingly collect personal information from children. If you believe we have collected information from a child under 18, please contact us immediately so we can delete such information.
International Data Transfers
Your information may be transferred to and processed in countries other than your country of residence. These countries may have different data protection laws. By using our website, you consent to such transfers.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any material changes by posting the updated policy on this page with a new "Last Updated" date. We encourage you to review this policy periodically.
Additional Resources
- Digital Advertising Alliance Opt-Out
- Network Advertising Initiative Opt-Out
- Google's Advertising Policies
Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please fill out the form below: